New homes
Modern living room in new build house

Land & New homes for developers

Our dedicated New Homes & Land team is based across our network of offices where we have a great track record in the industry working closely with major house builders and local developers.

We have in-depth experience of a wide range of development schemes including housing, urban apartments, mixed use and shared ownership. We provide extensive support for marketing new homes developments through our network of offices and national presence through our association with LSL Property Services Group.

Our full range of services include

  • Consultancy
  • Viability reporting
  • Pricing
  • Optimising value
  • Specification advice
  • Sales delivery
  • On site representation
  • Land sourcing - consented sites, land assembly
  • ‘Subject to Planning’ opportunities

Land and New home services

Land Acquisitions

With Intercounty's network of estate agency branches who are constantly on the lookout for land acquisition opportunities, Intercounty New Homes & Land is able to locate all types of development projects big and small to offer to the market. We have extensive knowledge and industry experience, and we are able to offer professional guidance through all stages of acquisition and the planning process

Land Disposal

Intercounty New Homes & Land can offer comprehensive advice and provide recommendations for the marketing and sale of all types of land. We can provide tailor made marketing strategies, supporting the client's needs for disposal. For those looking to sell land in the Hertfordshire or Essex we have existing relationships with developers and a national database of retained development clients.

Site appraisals

By using our local knowledge we can provide assessments, site appraisals and identify local issues that may be associated with the area which could help enhance your asset

Management Services

We can tailor our services to provide a complete or partial outsourced operation. The team offers a flexible approach to your service requirements and can act as a vital communication link between your dedicated sales team and our combined network of estate agency branches.

We can offer developers:

  • Comprehensive management of housing stock.
  • Experience in dealing with the sale of part exchange properties.
  • Dedicated personnel.
  • Offer a choice of providing a local solution to the sale of part exchange properties or centrally through an associated, specialist company.
Specialist services for Housing Associations

Our experience has helped us understand the different types of service required, the important processes involved and has given us an appreciation of how really good quality housing and well managed shared ownership schemes can change communities.

Intercounty New Homes & Land can provide a bespoke service to fit the needs of the scheme and we currently are providing help in the following areas:

  • Initial marketing advice
  • Shared ownership sales (Home Buy)
  • Discounted sales
  • Outright sales
  • Tenant finding
  • Rent to home buy
  • Intermediate market rent
  • Discounted/affordable rents
Dedicated Sales Team & New Build Marketing

Intercounty Land & New Homes can offer a fully managed bespoke site sales service and a single point sales solution to compliment the developer's own sales management operation.

The provision of on-site sales teams support for the development through the Intercounty branch network bespoke advertising and marketing packages production of detailed market research and analysis, sales forecasts, valuation advice and marketing reports.

Off Plan Sales

Our success within the New Homes sector can be attributed in large part to our specialist off plan sales capability. Our extensive experience and expertise of the off plan process has enabled us to hone a specific sales process to make the best possible use of our applicant databases covering a wide geographic area and diverse range demographics. By following this process we can ensure that we have a team of sales people representing our clients, rather than order takers.

How we market developments

Extensive buyer database

Our teams are constantly updating their knowledge on the latest developments and use proactive methods to find the best buyers early. We routinely mine our extensive customer databases with calls and marketing emails and act quickly on positive engagement to get your new builds moving.

With specialist knowledge that sells

Legislation changes quickly. We stay up to date on any changes and our land & new homes teams are fully qualified to advise on finances, shared ownership, anti-money laundering, CML Disclosure of Incentives, Consumer Code for Housebuilders and other requirements.

Digital marketing for every development

By creating dedicated, high-quality microsites for every project, we take care of the marketing and allow developers to focus on their next build. Each microsite features a selection of available properties, floorplans, immersive video tours, detailed e-brochures and affordability calculators for potential buyers. 

Our current developments